You’re scrolling through your messages when a friend says, “hey, keep this on the dl.” You pause. dl? Is it a typo? Does it mean download? Or something else? If you’ve ever felt confused seeing this short slang in a chat, you’re not alone.
The internet is full of quick abbreviations, and “dl” is one of those terms people use all the time but rarely explain. The good news? It’s simple once you know it. Let’s break it down in the easiest way possible so you’ll never feel confused again.
Quick Answer: In slang, DL means “down low,” which means keeping something secret, private, or low key.
What Does DL Mean Slang in Text?
In texting slang, DL stands for “down low.” It means something is being kept secret, quiet, or private.
When someone says “keep it on the dl,” they’re asking you not to share the information with others. It’s about staying low-key and avoiding attention.
Full form of DL
- DL = Down Low
Plain-English explanation
“Down low” means something is hidden or not meant for everyone to know. It could be a secret plan, private news, or something someone doesn’t want others talking about.
People use this texting abbreviation because it’s:
- faster to type
- easy to understand
- casual and modern
- common in texting culture
Example sentence
- “i’ll tell you later, but keep it on the dl.”
Summary: DL means “down low,” or keeping something secret, private, or low-key.
Why People Use DL in Texting and Online Chat
People use slang like dl because texting is all about speed and simplicity. Instead of typing “keep it private,” they just type “keep it on the dl.”
Here are the main reasons people use it:
- to talk about secrets
- to keep things low-key
- to avoid attention
- to sound casual and modern
- to save time while typing
It’s part of everyday chat shorthand, especially among younger people and social media users.
Where Is DL Commonly Used?
You’ll often see “dl” in informal conversations online. It’s rarely used in formal writing.
Common places include:
- texting with friends
- social media apps like TikTok and Snapchat
- private messages and dms
- gaming chats and voice chats
- online forums and group chats
- apps like Discord
Tone of DL
- Casual: yes
- Informal: yes
- Formal: no
- Professional: no
It’s best used in relaxed conversations, not serious or professional ones.
Real Conversation Examples Using DL
Here are realistic examples showing how people use dl in everyday chats. Notice the casual, lowercase texting style.
friend 1: guess what happened today
friend 2: what??
friend 1: i got the job but keep it on the dl for now
friend 1: are you dating him?
friend 2: yeah but it’s on the dl
friend 1: don’t tell anyone yet
friend 2: don’t worry, it’s on the dl
friend 1: why didn’t you post it?
friend 2: i’m keeping it dl for now
friend 1: is the party still happening?
friend 2: yeah but keep it on the dl
friend 1: why are you being so quiet?
friend 2: just trying to stay on the dl
friend 1: did she tell you the news?
friend 2: yeah but she said keep it dl
friend 1: you coming tonight?
friend 2: yeah but don’t tell everyone, keep it dl
friend 1: is that your new car?
friend 2: yeah lol keeping it on the dl for now
These examples show how dl fits naturally into everyday informal chat.
When to Use DL (Do and Don’t Guide)
Using slang correctly helps you sound natural and avoid confusion.
✅ Do use DL when:
- talking with friends
- discussing private information
- texting casually
- chatting online
- keeping something low-key
Examples:
- “keep it on the dl”
- “i’m staying dl today”
❌ Don’t use DL when:
- writing emails to teachers or bosses
- in formal documents
- when clarity is very important
- in professional conversations
Comparison Table: When DL Works vs Doesn’t Work
| Context | Example Phrase | Why it Works or Doesn’t |
|---|---|---|
| texting a friend | keep it on the dl | works – casual and natural |
| chatting in group chat | let’s keep this dl | works – informal chat |
| email to boss | keep this on the dl | doesn’t work – too informal |
| school essay | the information was dl | doesn’t work – slang not appropriate |
Important: DL Can Also Mean “Download”
Sometimes, dl can also mean download, especially in tech or gaming chats.
Example:
- “dl the game before tonight”
But when used as slang, dl usually means down low (secret or private).
You can tell the meaning by the context of the conversation.
Similar Slang Words and Alternatives to DL
Here are other slang words that have similar meanings to dl:
| Slang | Meaning | When to Use |
|---|---|---|
| lowkey | quiet or secret | casual chat |
| hush-hush | secret or private | informal speech |
| secret | hidden information | general use |
| private | not shared publicly | casual or formal |
| incognito | hidden identity | online or funny tone |
| under wraps | kept secret | casual conversations |
| off the radar | unnoticed | relaxed chats |
| low profile | avoiding attention | general use |
Example comparison
- dl: keep it on the dl
- lowkey: keep it lowkey
- under wraps: keep it under wraps
They all share a similar meaning but dl is shorter and more modern.
Why DL Is Popular in Texting Culture
Slang like dl exists because people want fast, simple communication.
Modern texting culture focuses on:
- speed
- convenience
- short messages
- casual tone
Instead of typing long sentences, people use short slang like:
- dl
- brb
- omg
- lol
It makes conversations faster and more relaxed.
FAQ
1. Does DL always mean down low?
Most of the time in slang, yes. It usually means down low (secret or private). But sometimes it can mean download.
2. Is DL rude or offensive?
No, dl is not rude. It’s neutral slang used in casual conversations.
3. Who uses DL the most?
It’s commonly used by:
- teens
- young adults
- social media users
- gamers
- online communities
But anyone can use it in casual chat.
4. What does “on the dl” mean?
“On the dl” means keeping something secret or private.
Example:
- “keep this on the dl”
5. Is DL formal or informal?
DL is informal slang. It should not be used in professional or formal writing.
6. Does DL mean the same as lowkey?
Yes, they are very similar. Both mean keeping something quiet or private, but dl is shorter.
7. Can DL mean download?
Yes. In tech context, dl can mean download. But in slang conversations, it usually means down low.
Final Thought
Now you know exactly what does dl mean slang. It stands for down low, which means keeping something secret, private, or low key. It’s a simple, casual slang term used mostly in texting, social media, and online chats.
Understanding slang like dl helps you stay connected and avoid confusion in modern digital communication. As texting culture keeps evolving, short abbreviations like dl make conversations faster and easier.
Next time someone says “keep it on the dl,” you’ll know they’re asking you to keep it private.

Watson is a naming niche expert and the author at Namefluxs.com, specializing in unique usernames, nicknames, and brand name ideas based on modern trends and user intent.